Sunday, August 16, 2009

Digital Innovations in Greenbelt 3 Cinemas

MODERN living found great comfort when practically everything became digital. Touted as one of the wonders of cutting edge technology, the digital age has changed the way we view the world around us. From watches to cameras, mobile phones to television sets, going digital has made life easier and truly rewarding.
Taking cue from this dynamic movement, Ayala Malls Cinemas sparks excitement in the local cinema exhibition landscape as it unveils an innovative technology designed to take movie-watching experience a notch higher. The THX certified Greenbelt 3 Cinema 1is now equipped with Dolby 3D Digital Cinema technology, guaranteed to give discerning movie goers a one-of-a-kind viewing pleasure.
This ground-breaking approach to film exhibition gives a refreshing dimension to the silver screen. What was once viewed as “flat” images now spring to life with realistic clarity and brilliant colors.
Audiences in the posh cinema will be asked to wear special glasses with filtering lenses. From the moment the first scene unfolds, viewers will actually feel as if they were “in” the movie virtually experiencing what the characters are going through.
Enhancing the 3D Digital Cinema experience is the theater’s THX sound system. Setting the standards in high quality film presentation, the THX sound system delivers a full dynamic audio range that is uniformly distributed throughout the theater.
The Dolby 3D Digital Cinema technology is just one of the major attractions that discerning mall goers can look forward to. As one of the country’s premiere lifestyle centers, Greenbelt provides world-class shopping and dining options, not to mention a myriad of enjoyable leisure activities for the whole family. The interesting mix of premium retail outlets and concept restaurants provides a unique charm that complements state-of-the-art innovations in shopping malls and movie theaters.